“Someone’s sitting in the shade today because someone planted a tree a long time ago.”
— Warren Buffett
The wisdom of Warren Buffett reflects a value-based philosophy about investing that says investors are buying shares in a business, and encourages strategic thinking about investment time horizon. Before placing a buy order for a stock, a great question we can ask is whether we would still be comfortable making the investment if we couldn’t sell it for many years?
A “buy-and-hold” approach may call for a time horizon that spans a long period of time — maybe even lasting for a two-decade holding period. Suppose such a “buy-and-hold” investor had looked into buying shares of Cincinnati Financial Corp. (NASD: CINF) back in 2005. Let’s take a look at how such an investment would have worked out for that buy-and-hold investor:
| Start date: | 08/15/2005 |
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| End date: | 08/14/2025 | ||||
| Start price/share: | $41.64 | ||||
| End price/share: | $154.15 | ||||
| Starting shares: | 240.15 | ||||
| Ending shares: | 489.30 | ||||
| Dividends reinvested/share: | $41.47 | ||||
| Total return: | 654.25% | ||||
| Average annual return: | 10.62% | ||||
| Starting investment: | $10,000.00 | ||||
| Ending investment: | $75,362.18 | ||||
As shown above, the two-decade investment result worked out quite well, with an annualized rate of return of 10.62%. This would have turned a $10K investment made 20 years ago into $75,362.18 today (as of 08/14/2025). On a total return basis, that’s a result of 654.25% (something to think about: how might CINF shares perform over the next 20 years?). [These numbers were computed with the Dividend Channel DRIP Returns Calculator.]
Notice that Cincinnati Financial Corp. paid investors a total of $41.47/share in dividends over the 20 holding period, marking a second component of the total return beyond share price change alone. Much like watering a tree, reinvesting dividends can help an investment to grow over time — for the above calculations we assume dividend reinvestment (and for this exercise the closing price on ex-date is used for the reinvestment of a given dividend).
Based upon the most recent annualized dividend rate of 3.48/share, we calculate that CINF has a current yield of approximately 2.26%. Another interesting datapoint we can examine is ‘yield on cost’ — in other words, we can express the current annualized dividend of 3.48 against the original $41.64/share purchase price. This works out to a yield on cost of 5.43%.
Another great investment quote to think about:
“The individual investor should act consistently as an investor and not as a speculator.” — Benjamin Graham