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“I buy on the assumption that they could close the market the next day and not reopen it for five years.”

— Warren Buffett

The wisdom of Warren Buffett reflects a value-based philosophy about investing that says investors are buying shares in a business, and encourages strategic thinking about investment time horizon. Before placing a buy order for a stock, a great question we can ask is whether we would still be comfortable making the investment if we couldn’t sell it for many years?

A “buy-and-hold” approach may call for a time horizon that spans a long period of time — maybe even lasting for a five year holding period. Suppose such a “buy-and-hold” investor had looked into buying shares of Equifax Inc (NYSE: EFX) back in 2020. Let’s take a look at how such an investment would have worked out for that buy-and-hold investor:

Start date: 04/01/2020
$10,000

04/01/2020
  $22,273

03/31/2025
End date: 03/31/2025
Start price/share: $113.47
End price/share: $243.56
Starting shares: 88.13
Ending shares: 91.46
Dividends reinvested/share: $7.80
Total return: 122.75%
Average annual return: 17.37%
Starting investment: $10,000.00
Ending investment: $22,273.35

As we can see, the five year investment result worked out exceptionally well, with an annualized rate of return of 17.37%. This would have turned a $10K investment made 5 years ago into $22,273.35 today (as of 03/31/2025). On a total return basis, that’s a result of 122.75% (something to think about: how might EFX shares perform over the next 5 years?). [These numbers were computed with the Dividend Channel DRIP Returns Calculator.]

Notice that Equifax Inc paid investors a total of $7.80/share in dividends over the 5 holding period, marking a second component of the total return beyond share price change alone. Much like watering a tree, reinvesting dividends can help an investment to grow over time — for the above calculations we assume dividend reinvestment (and for this exercise the closing price on ex-date is used for the reinvestment of a given dividend).

Based upon the most recent annualized dividend rate of 1.56/share, we calculate that EFX has a current yield of approximately 0.64%. Another interesting datapoint we can examine is ‘yield on cost’ — in other words, we can express the current annualized dividend of 1.56 against the original $113.47/share purchase price. This works out to a yield on cost of 0.56%.

Here’s one more great investment quote before you go:
“Money is better than poverty, if only for financial reasons.” — Woody Allen