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“Only buy something that you’d be perfectly happy to hold if the market shut down for 10 years.”

— Warren Buffett

The wisdom of Warren Buffett reflects a value-based philosophy about investing that says investors are buying shares in a business, and encourages strategic thinking about investment time horizon. Before placing a buy order for a stock, a great question we can ask is whether we would still be comfortable making the investment if we couldn’t sell it for many years?

A “buy-and-hold” approach may call for a time horizon that spans a long period of time — maybe even lasting for a decade-long holding period. Suppose such a “buy-and-hold” investor had looked into buying shares of Visa Inc (NYSE: V) back in 2010. Let’s take a look at how such an investment would have worked out for that buy-and-hold investor:

Start date: 10/01/2010
$10,000

10/01/2010
$117,481

09/30/2020
End date: 09/30/2020
Start price/share: $18.33
End price/share: $199.97
Starting shares: 545.55
Ending shares: 587.53
Dividends reinvested/share: $5.93
Total return: 1,074.89%
Average annual return: 27.92%
Starting investment: $10,000.00
Ending investment: $117,481.77

As we can see, the decade-long investment result worked out exceptionally well, with an annualized rate of return of 27.92%. This would have turned a $10K investment made 10 years ago into $117,481.77 today (as of 09/30/2020). On a total return basis, that’s a result of 1,074.89% (something to think about: how might V shares perform over the next 10 years?). [These numbers were computed with the Dividend Channel DRIP Returns Calculator.]

Notice that Visa Inc paid investors a total of $5.93/share in dividends over the 10 holding period, marking a second component of the total return beyond share price change alone. Much like watering a tree, reinvesting dividends can help an investment to grow over time — for the above calculations we assume dividend reinvestment (and for this exercise the closing price on ex-date is used for the reinvestment of a given dividend).

Based upon the most recent annualized dividend rate of 1.2/share, we calculate that V has a current yield of approximately 0.60%. Another interesting datapoint we can examine is ‘yield on cost’ — in other words, we can express the current annualized dividend of 1.2 against the original $18.33/share purchase price. This works out to a yield on cost of 3.27%.

More investment wisdom to ponder:
“If a speculator is correct half of the time, he is hitting a good average. Even being right 3 or 4 times out of 10 should yield a person a fortune if he has the sense to cut his losses quickly on the ventures where he is wrong.” — Bernard Baruch