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“Only buy something that you’d be perfectly happy to hold if the market shut down for 10 years.”

— Warren Buffett

The above quote from Warren Buffett is timeless, and brings into focus the choice about time horizon that any investor should think about before buying a stock they are considering. Behind every stock is an actual business; what will that business look like over a decade-long period?

Today, let’s look backwards in time to 2014, and take a look at what happened to investors who asked that very question about Cisco Systems Inc (NASD: CSCO), by taking a look at the investment outcome over a decade-long holding period.

Start date: 10/02/2014
$10,000

10/02/2014
  $28,564

10/01/2024
End date: 10/01/2024
Start price/share: $25.06
End price/share: $52.74
Starting shares: 399.04
Ending shares: 541.62
Dividends reinvested/share: $12.75
Total return: 185.65%
Average annual return: 11.06%
Starting investment: $10,000.00
Ending investment: $28,564.48

As we can see, the decade-long investment result worked out quite well, with an annualized rate of return of 11.06%. This would have turned a $10K investment made 10 years ago into $28,564.48 today (as of 10/01/2024). On a total return basis, that’s a result of 185.65% (something to think about: how might CSCO shares perform over the next 10 years?). [These numbers were computed with the Dividend Channel DRIP Returns Calculator.]

Notice that Cisco Systems Inc paid investors a total of $12.75/share in dividends over the 10 holding period, marking a second component of the total return beyond share price change alone. Much like watering a tree, reinvesting dividends can help an investment to grow over time — for the above calculations we assume dividend reinvestment (and for this exercise the closing price on ex-date is used for the reinvestment of a given dividend).

Based upon the most recent annualized dividend rate of 1.6/share, we calculate that CSCO has a current yield of approximately 3.03%. Another interesting datapoint we can examine is ‘yield on cost’ — in other words, we can express the current annualized dividend of 1.6 against the original $25.06/share purchase price. This works out to a yield on cost of 12.09%.

Another great investment quote to think about:
“Investing is the intersection of economics and psychology.” — Seth Klarman