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“I buy on the assumption that they could close the market the next day and not reopen it for five years.”

— Warren Buffett

The wisdom of Warren Buffett reflects a value-based philosophy about investing that says investors are buying shares in a business, and encourages strategic thinking about investment time horizon. Before placing a buy order for a stock, a great question we can ask is whether we would still be comfortable making the investment if we couldn’t sell it for many years?

A “buy-and-hold” approach may call for a time horizon that spans a long period of time — maybe even lasting for a five year holding period. Suppose such a “buy-and-hold” investor had looked into buying shares of Discover Financial Services (NYSE: DFS) back in 2019. Let’s take a look at how such an investment would have worked out for that buy-and-hold investor:

Start date: 07/19/2019
$10,000

07/19/2019
  $19,687

07/18/2024
End date: 07/18/2024
Start price/share: $81.74
End price/share: $142.89
Starting shares: 122.34
Ending shares: 137.79
Dividends reinvested/share: $10.92
Total return: 96.89%
Average annual return: 14.50%
Starting investment: $10,000.00
Ending investment: $19,687.41

The above analysis shows the five year investment result worked out quite well, with an annualized rate of return of 14.50%. This would have turned a $10K investment made 5 years ago into $19,687.41 today (as of 07/18/2024). On a total return basis, that’s a result of 96.89% (something to think about: how might DFS shares perform over the next 5 years?). [These numbers were computed with the Dividend Channel DRIP Returns Calculator.]

Notice that Discover Financial Services paid investors a total of $10.92/share in dividends over the 5 holding period, marking a second component of the total return beyond share price change alone. Much like watering a tree, reinvesting dividends can help an investment to grow over time — for the above calculations we assume dividend reinvestment (and for this exercise the closing price on ex-date is used for the reinvestment of a given dividend).

Based upon the most recent annualized dividend rate of 2.8/share, we calculate that DFS has a current yield of approximately 1.96%. Another interesting datapoint we can examine is ‘yield on cost’ — in other words, we can express the current annualized dividend of 2.8 against the original $81.74/share purchase price. This works out to a yield on cost of 2.40%.

More investment wisdom to ponder:
“Spend each day trying to be a little wiser than you were when you woke up.” — Charlie Munger