Photo credit: commons.wikimedia.org

“Only buy something that you’d be perfectly happy to hold if the market shut down for 10 years.”

— Warren Buffett

The wisdom of Warren Buffett reflects a value-based philosophy about investing that says investors are buying shares in a business, and encourages strategic thinking about investment time horizon. Before placing a buy order for a stock, a great question we can ask is whether we would still be comfortable making the investment if we couldn’t sell it for many years?

A “buy-and-hold” approach may call for a time horizon that spans a long period of time — maybe even lasting for a decade-long holding period. Suppose such a “buy-and-hold” investor had looked into buying shares of Kroger Co (NYSE: KR) back in 2013. Let’s take a look at how such an investment would have worked out for that buy-and-hold investor:

Start date: 07/08/2013
$10,000

07/08/2013
  $31,253

07/06/2023
End date: 07/06/2023
Start price/share: $18.10
End price/share: $47.29
Starting shares: 552.49
Ending shares: 660.70
Dividends reinvested/share: $5.88
Total return: 212.45%
Average annual return: 12.07%
Starting investment: $10,000.00
Ending investment: $31,253.14

As we can see, the decade-long investment result worked out quite well, with an annualized rate of return of 12.07%. This would have turned a $10K investment made 10 years ago into $31,253.14 today (as of 07/06/2023). On a total return basis, that’s a result of 212.45% (something to think about: how might KR shares perform over the next 10 years?). [These numbers were computed with the Dividend Channel DRIP Returns Calculator.]

Notice that Kroger Co paid investors a total of $5.88/share in dividends over the 10 holding period, marking a second component of the total return beyond share price change alone. Much like watering a tree, reinvesting dividends can help an investment to grow over time — for the above calculations we assume dividend reinvestment (and for this exercise the closing price on ex-date is used for the reinvestment of a given dividend).

Based upon the most recent annualized dividend rate of 1.16/share, we calculate that KR has a current yield of approximately 2.45%. Another interesting datapoint we can examine is ‘yield on cost’ — in other words, we can express the current annualized dividend of 1.16 against the original $18.10/share purchase price. This works out to a yield on cost of 13.54%.

Here’s one more great investment quote before you go:
“Cash is a fact, profit is an opinion.” — Alfred Rappaport