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“Only buy something that you’d be perfectly happy to hold if the market shut down for 10 years.”

— Warren Buffett

One of the most important things investors can learn from Warren Buffett, is about how they approach their time horizon for an investment into a stock under consideration. Because immediately after buying shares of a given stock, investors will then be able to check on the day-to-day (and even minute-by-minute) market value. Some days the stock market will be up, other days down. These daily fluctuations can often distract from the long-term view. Today, we look at the result of a decade-long holding period for an investor who was considering Prudential Financial Inc (NYSE: PRU) back in 2012, bought the stock, ignored the market’s ups and downs, and simply held through to today.

Start date: 08/10/2012
$10,000

08/10/2012
  $26,854

08/09/2022
End date: 08/09/2022
Start price/share: $53.89
End price/share: $98.58
Starting shares: 185.56
Ending shares: 272.46
Dividends reinvested/share: $32.74
Total return: 168.59%
Average annual return: 10.38%
Starting investment: $10,000.00
Ending investment: $26,854.77

The above analysis shows the decade-long investment result worked out quite well, with an annualized rate of return of 10.38%. This would have turned a $10K investment made 10 years ago into $26,854.77 today (as of 08/09/2022). On a total return basis, that’s a result of 168.59% (something to think about: how might PRU shares perform over the next 10 years?). [These numbers were computed with the Dividend Channel DRIP Returns Calculator.]

Many investors out there refuse to own any stock that lacks a dividend; in the case of Prudential Financial Inc, investors have received $32.74/share in dividends these past 10 years examined in the exercise above. This means total return was driven not just by share price, but also by the dividends received (and what the investor did with those dividends). For this exercise, what we’ve done with the dividends is to assume they are reinvestted — i.e. used to purchase additional shares (the calculations use closing price on ex-date).

Based upon the most recent annualized dividend rate of 4.8/share, we calculate that PRU has a current yield of approximately 4.87%. Another interesting datapoint we can examine is ‘yield on cost’ — in other words, we can express the current annualized dividend of 4.8 against the original $53.89/share purchase price. This works out to a yield on cost of 9.04%.

One more investment quote to leave you with:
“Although it’s easy to forget sometimes, a share is not a lottery ticket… it’s part-ownership of a business.” — Peter Lynch