Photo credit: commons.wikimedia.org

“When we own portions of outstanding businesses with outstanding managements, our favorite holding period is forever.”

— Warren Buffett

The wisdom of Warren Buffett reflects a value-based philosophy about investing that says investors are buying shares in a business, and encourages strategic thinking about investment time horizon. Before placing a buy order for a stock, a great question we can ask is whether we would still be comfortable making the investment if we couldn’t sell it for many years?

A “buy-and-hold” approach may call for a time horizon that spans a long period of time — maybe even lasting for a twenty year holding period. Suppose such a “buy-and-hold” investor had looked into buying shares of Mondelez International Inc (NASD: MDLZ) back in 2002. Let’s take a look at how such an investment would have worked out for that buy-and-hold investor:

Start date: 07/19/2002
$10,000

07/19/2002
$42,989

07/18/2022
End date: 07/18/2022
Start price/share: $34.81
End price/share: $60.06
Starting shares: 287.27
Ending shares: 715.91
Dividends reinvested/share: $32.81
Total return: 329.97%
Average annual return: 7.56%
Starting investment: $10,000.00
Ending investment: $42,989.53

The above analysis shows the twenty year investment result worked out well, with an annualized rate of return of 7.56%. This would have turned a $10K investment made 20 years ago into $42,989.53 today (as of 07/18/2022). On a total return basis, that’s a result of 329.97% (something to think about: how might MDLZ shares perform over the next 20 years?). [These numbers were computed with the Dividend Channel DRIP Returns Calculator.]

Beyond share price change, another component of MDLZ’s total return these past 20 years has been the payment by Mondelez International Inc of $32.81/share in dividends to shareholders. Automatic reinvestment of dividends can be a wonderful way to compound returns, and for the above calculations we presume that dividends are reinvested into additional shares of stock. (For the purpose of these calcuations, the closing price on ex-date is used).

Based upon the most recent annualized dividend rate of 1.4/share, we calculate that MDLZ has a current yield of approximately 2.33%. Another interesting datapoint we can examine is ‘yield on cost’ — in other words, we can express the current annualized dividend of 1.4 against the original $34.81/share purchase price. This works out to a yield on cost of 6.69%.

Here’s one more great investment quote before you go:
“In trading you have to be defensive and aggressive at the same time. If you are not aggressive, you are not going to make money, and if you are not defensive, you are not going to keep money.” — Ray Dalio