“I buy on the assumption that they could close the market the next day and not reopen it for five years.”
— Warren Buffett
The Warren Buffett investment philosophy calls for a longterm investment horizon, where a five year holding period, or even longer, would fit right into the strategy. How would such a strategy have worked out for an investment into Clorox Co (NYSE: CLX)? Today, we examine the outcome of a five year investment into the stock back in 2017.
Start date:  07/24/2017 


End date:  07/21/2022  
Start price/share:  $131.32  
End price/share:  $147.95  
Starting shares:  76.15  
Ending shares:  85.98  
Dividends reinvested/share:  $19.80  
Total return:  27.20%  
Average annual return:  4.94%  
Starting investment:  $10,000.00  
Ending investment:  $12,723.03 
As shown above, the five year investment result worked out as follows, with an annualized rate of return of 4.94%. This would have turned a $10K investment made 5 years ago into $12,723.03 today (as of 07/21/2022). On a total return basis, that’s a result of 27.20% (something to think about: how might CLX shares perform over the next 5 years?). [These numbers were computed with the Dividend Channel DRIP Returns Calculator.]
Notice that Clorox Co paid investors a total of $19.80/share in dividends over the 5 holding period, marking a second component of the total return beyond share price change alone. Much like watering a tree, reinvesting dividends can help an investment to grow over time — for the above calculations we assume dividend reinvestment (and for this exercise the closing price on exdate is used for the reinvestment of a given dividend).
Based upon the most recent annualized dividend rate of 4.72/share, we calculate that CLX has a current yield of approximately 3.19%. Another interesting datapoint we can examine is ‘yield on cost’ — in other words, we can express the current annualized dividend of 4.72 against the original $131.32/share purchase price. This works out to a yield on cost of 2.43%.
Another great investment quote to think about:
“Opportunities come infrequently. When it rains gold, put out the bucket, not the thimble.” — Warren Buffett