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“Only buy something that you’d be perfectly happy to hold if the market shut down for 10 years.”

— Warren Buffett

The wisdom of Warren Buffett reflects a value-based philosophy about investing that says investors are buying shares in a business, and encourages strategic thinking about investment time horizon. Before placing a buy order for a stock, a great question we can ask is whether we would still be comfortable making the investment if we couldn’t sell it for many years?

A “buy-and-hold” approach may call for a time horizon that spans a long period of time — maybe even lasting for a decade-long holding period. Suppose such a “buy-and-hold” investor had looked into buying shares of Meta Platforms Inc (NASD: FB) back in 2012. Let’s take a look at how such an investment would have worked out for that buy-and-hold investor:

Start date: 06/08/2012


End date: 06/07/2022
Start price/share: $27.10
End price/share: $195.65
Starting shares: 369.00
Ending shares: 369.00
Dividends reinvested/share: $0.00
Total return: 621.96%
Average annual return: 21.85%
Starting investment: $10,000.00
Ending investment: $72,192.23

As shown above, the decade-long investment result worked out exceptionally well, with an annualized rate of return of 21.85%. This would have turned a $10K investment made 10 years ago into $72,192.23 today (as of 06/07/2022). On a total return basis, that’s a result of 621.96% (something to think about: how might FB shares perform over the next 10 years?). [These numbers were computed with the Dividend Channel DRIP Returns Calculator.]

Here’s one more great investment quote before you go:
“Cash is a fact, profit is an opinion.” — Alfred Rappaport