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“I buy on the assumption that they could close the market the next day and not reopen it for five years.”

— Warren Buffett

This inspiring quote from Warren Buffett teaches us the importance of considering our investment time horizon when approaching any given investment: Could we envision ourselves holding the stock we are considering for many years? Even a five year holding period potentially?

For “buy-and-hold” investors taking a long-term view, what’s important isn’t the short-term stock market fluctuations that will inevitably occur, but what happens over the long haul. Looking back 5 years to 2014, investors considering an investment into shares of Prudential Financial Inc (NYSE: PRU) may have been pondering this very question and thinking about their potential investment result over a full five year time horizon. Here’s how that would have worked out.

Start date: 05/21/2014
$10,000

05/21/2014
$14,356

05/20/2019
End date: 05/20/2019
Start price/share: $81.09
End price/share: $99.31
Starting shares: 123.32
Ending shares: 144.59
Dividends reinvested/share: $14.48
Total return: 43.59%
Average annual return: 7.50%
Starting investment: $10,000.00
Ending investment: $14,356.29

The above analysis shows the five year investment result worked out well, with an annualized rate of return of 7.50%. This would have turned a $10K investment made 5 years ago into $14,356.29 today (as of 05/20/2019). On a total return basis, that’s a result of 43.59% (something to think about: how might PRU shares perform over the next 5 years?). [These numbers were computed with the Dividend Channel DRIP Returns Calculator.]

Beyond share price change, another component of PRU’s total return these past 5 years has been the payment by Prudential Financial Inc of $14.48/share in dividends to shareholders. Automatic reinvestment of dividends can be a wonderful way to compound returns, and for the above calculations we presume that dividends are reinvested into additional shares of stock. (For the purpose of these calcuations, the closing price on ex-date is used).

Based upon the most recent annualized dividend rate of 4/share, we calculate that PRU has a current yield of approximately 4.03%. Another interesting datapoint we can examine is ‘yield on cost’ — in other words, we can express the current annualized dividend of 4 against the original $81.09/share purchase price. This works out to a yield on cost of 4.97%.

One more piece of investment wisdom to leave you with:
“Go for a business that any idiot can run – because sooner or later, any idiot probably is going to run it.” — Peter Lynch