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“I buy on the assumption that they could close the market the next day and not reopen it for five years.”

— Warren Buffett

This inspiring quote from Warren Buffett teaches us the importance of considering our investment time horizon when approaching any given investment: Could we envision ourselves holding the stock we are considering for many years? Even a five year holding period potentially?

For “buy-and-hold” investors taking a long-term view, what’s important isn’t the short-term stock market fluctuations that will inevitably occur, but what happens over the long haul. Looking back 5 years to 2014, investors considering an investment into shares of Hershey Company (NYSE: HSY) may have been pondering this very question and thinking about their potential investment result over a full five year time horizon. Here’s how that would have worked out.

Start date: 05/19/2014
$10,000

05/19/2014
$15,071

05/16/2019
End date: 05/16/2019
Start price/share: $96.39
End price/share: $128.49
Starting shares: 103.75
Ending shares: 117.27
Dividends reinvested/share: $12.22
Total return: 50.68%
Average annual return: 8.56%
Starting investment: $10,000.00
Ending investment: $15,071.40

As shown above, the five year investment result worked out well, with an annualized rate of return of 8.56%. This would have turned a $10K investment made 5 years ago into $15,071.40 today (as of 05/16/2019). On a total return basis, that’s a result of 50.68% (something to think about: how might HSY shares perform over the next 5 years?). [These numbers were computed with the Dividend Channel DRIP Returns Calculator.]

Notice that Hershey Company paid investors a total of $12.22/share in dividends over the 5 holding period, marking a second component of the total return beyond share price change alone. Much like watering a tree, reinvesting dividends can help an investment to grow over time — for the above calculations we assume dividend reinvestment (and for this exercise the closing price on ex-date is used for the reinvestment of a given dividend).

Based upon the most recent annualized dividend rate of 2.888/share, we calculate that HSY has a current yield of approximately 2.25%. Another interesting datapoint we can examine is ‘yield on cost’ — in other words, we can express the current annualized dividend of 2.888 against the original $96.39/share purchase price. This works out to a yield on cost of 2.33%.

Another great investment quote to think about:
“Wide diversification is only required when investors do not understand what they are doing.” — Warren Buffett