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“I buy on the assumption that they could close the market the next day and not reopen it for five years.”

— Warren Buffett

The above quote from Warren Buffett is timeless, and brings into focus the choice about time horizon that any investor should think about before buying a stock they are considering. Behind every stock is an actual business; what will that business look like over a five year period?

Today, let’s look backwards in time to 2014, and take a look at what happened to investors who asked that very question about Church & Dwight Co Inc (NYSE: CHD), by taking a look at the investment outcome over a five year holding period.

Start date: 05/23/2014
$10,000

05/23/2014
$23,484

05/22/2019
End date: 05/22/2019
Start price/share: $34.16
End price/share: $74.14
Starting shares: 292.74
Ending shares: 316.72
Dividends reinvested/share: $3.78
Total return: 134.82%
Average annual return: 18.62%
Starting investment: $10,000.00
Ending investment: $23,484.95

As we can see, the five year investment result worked out exceptionally well, with an annualized rate of return of 18.62%. This would have turned a $10K investment made 5 years ago into $23,484.95 today (as of 05/22/2019). On a total return basis, that’s a result of 134.82% (something to think about: how might CHD shares perform over the next 5 years?). [These numbers were computed with the Dividend Channel DRIP Returns Calculator.]

Notice that Church & Dwight Co Inc paid investors a total of $3.78/share in dividends over the 5 holding period, marking a second component of the total return beyond share price change alone. Much like watering a tree, reinvesting dividends can help an investment to grow over time — for the above calculations we assume dividend reinvestment (and for this exercise the closing price on ex-date is used for the reinvestment of a given dividend).

Based upon the most recent annualized dividend rate of .91/share, we calculate that CHD has a current yield of approximately 1.23%. Another interesting datapoint we can examine is ‘yield on cost’ — in other words, we can express the current annualized dividend of .91 against the original $34.16/share purchase price. This works out to a yield on cost of 3.60%.

Here’s one more great investment quote before you go:
“The most important quality for an investor is temperament, not intellect. You need a temperament that neither derives great pleasure from being with the crowd or against the crowd.” — Warren Buffett